Join Mila D’Antonio, principal analyst at Omdia, and Patrick Tripp, senior vice president, product marketing at Cheetah Digital, as they discuss relationship marketing and how it can help your brand establish long-lasting connections with data, insights, and real-time experiences.
Introducing self-service customer journeys to help you improve business outcomes with reduced time-to-market and ease-of-use.
We were busy making exciting updates to the Cheetah Customer Engagement Suite in Q2. Read on to learn all about them.
It may only be July, but it's go-time for marketers planning their holiday campaigns. Use these five tips to ensure your emails get opened — and don't end up in the bin.
Burger King and McDonald's have both returned to offering loyalty programs. Why did these fast food giants lean back into loyalty?
In this ebook for retailers, you can discover more about digital transformation, true personalization, and connected membership to ensure a successful season.
Marketers know that audience behavior varies generation to generation. When it comes to brand messaging in brand experience, how far off are Gen X from Boomers? That’s what the 2022 consumer trends index reveals. In this short video we share a few critical differences on how email, SMS and even loyalty programs differ across age groups.
Financial brands have seen some of the fastest digital transformations in history. Virtual banking, digital consumer interfaces and privacy laws have changed core products and services along with how brands need to communicate with their audiences. The 2022 Consumer Trends Index highlights where financial product marketers need to focus to stay relevant with consumers and shows the gaps in their relationship marketing strategies. Here are a few stats that should hit home hard for Finserve marketers.
Most brands today are missing the mark when communicating directly to their audiences. The 2022 Consumer Trends Index highlights what consumers are most frustrated with when it comes to email, SMS, and other direct offers and content. Here are 5 frustrations from US consumers that may be wrecking your relationships with your customers… and what to do about them.