SEPTEMBER 2006

Holiday Email Best Practices:
Giving the Gift of Relevance this Holiday Season

Make this holiday season one to remember by giving your customers something they’ll truly appreciate — the gift of relevance. Sending timely, individualized messages will demonstrate that you are looking out for your customers’ best interests and are ready to assist them with their holiday purchase decisions.

To help deliver holiday cheer to marketers and customers alike this year, this white paper explores successful email strategies and best practices from holiday seasons past.

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