Experian CheetahMail Receives Top Honors Again

Leading analyst firm ranks CheetahMail high among the top enterprise and service oriented ESPs

New York, NY, December 12, 2006 – Experian® CheetahMail, the trusted global service provider of email marketing, web site analytics and database management solutions, today announced it has received top honors from Jupiter Research in its recently released Email Marketing Buyer’s Guide, 2006. CheetahMail has consistently placed high in the Jupiter report and continues to lead all participating Email Services Providers (ESPs) in size, revenue and email volume.

According to the Jupiter Report, marketers today are concerned with achieving scalability, data integration and strategic services in order to stay competitive and increase customer loyalty. Since its inception, CheetahMail has always maintained a service oriented approach to its clients who depend on CheetahMail for email deliverability, scale, and data integration.

“We continue to raise the bar for ourselves and for our clients,” said Matthew Seeley, president of Experian CheetahMail. “Our clients are some of the most sophisticated marketers today and their needs are much more complex then simply pushing the “send” button. Creating innovative programs for clients to allow better utilization of customer data and to develop better performing and highly relevant campaigns is a big part of why we continue to be seen as a leader in the industry.”

CheetahMail, which has its own web analytics technology through SiteClarity, has earned high marks for its integration capabilities from web analytics providers. CheetahMail was also recognized for its packaged services offerings that include programs such as remarketing and data analytics. Jupiter has also been given a preview of CheetahMail’s new applications due in early 2007.

“We have realized great success with CheetahMail both in terms of program execution and adapting to our needs as a client,” said Daniel Clarke, manager international retention marketing for VistaPrint. “Their global service offerings provide reliable international marketing programs that meet our needs.”

About Experian CheetahMail
CheetahMail is the trusted global service provider of online marketing solutions for Fortune 1000 enterprises. Specializing in email marketing and web analytics, as well as providing a broad range of client services, CheetahMail enables clients to build data-driven, relevant relationships with their customers. Servicing the world’s most recognizable brands, CheetahMail’s globally diverse client base includes Borders Books, CompUSA, Discovery Communications, H&R Block, J.Jill, Sears Holdings Corporation and Wyndham Hotels. CheetahMail, a business unit of Experian® Group Ltd. (LSE:EXPN) www.experian.com, was founded in 1998 and is headquartered in New York City with offices in Los Angeles, San Francisco, London, Dublin and Amsterdam. For more information, please visit www.cheetahmail.com or email info@cheetahmail.com.

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