CheetahMail Appoints European Managing Director
Steve Lomax to Help Lead CheetahMail’s Global Growth Strategies
New York, July 3, 2007 – CheetahMail, an Experian Company the global leading email marketing and customer intelligence solution today announced that it has appointed Steve Lomax as European Managing Director. Steve joins CheetahMail from ClarityBlue, another Experian company, where he held the position of Managing Partner.
Steve Lomax will be responsible for continuing to accelerate the growth of CheetahMail’s UK, Ireland and Dutch businesses, while identifying new opportunities for expansion throughout Europe.
Steve will also be responsible for overseeing the growth of Emailing Solution, the French e-mail marketing business acquired by Experian in May 2007. Working closely with Guirec Tiberghien, the company’s Managing Director, Steve will lead the integration of Emailing Solution into CheetahMail, to further strengthen its position as one of Europe’s leading e-mail marketing service providers.
Steve brings deep senior management experience to CheetahMail spanning a 12-year career at KPMG Consulting as a Partner responsible for the firm’s customer management and marketing services groups, working across Europe, North America and AsiaPac. As Vice President and General Manager for Aspective, a customer management consultancy, Steve built the business from a start-up to a highly successful business in just 4 years.
Joining ClarityBlue in 2004 as Managing Partner, Steve was instrumental in the growth of its financial services client base, working alongside some of the world’s best-known retail banking brands.
“My role is simple, to continue to drive CheetahMail’s rapid growth in Europe,” stated Steve Lomax. “I’m supported by an incredibly experienced team, possessing arguably the best e-mail marketing talent the industry has to offer, to deliver smart solutions for our brand name clients across Europe.”
Matthew Seeley, president of CheetahMail commented “Steve’s the right person to lead the next phase of CheetahMail’s European development. His commercial awareness and insight into online marketing is exceptional. I look forward to working closely with Steve as we continue to expand CheetahMail’s global footprint”
About CheetahMail
CheetahMail is the trusted global service provider of online marketing solutions for Fortune 1000 enterprises. Specializing in email marketing and web analytics, as well as providing a broad range of client services, CheetahMail enables clients to build data-driven, relevant relationships with their customers. Servicing the world’s most recognizable brands, CheetahMail’s globally diverse client base includes Borders Books, CompUSA, Discovery Communications, H&R Block, J.Jill, Sears Holdings Corporation and Wyndham Hotels. CheetahMail, a business unit Experian® Group Ltd. (LSE:EXPN) www.experian.com, was founded in 1998 and is headquartered in New York City with offices in Los Angeles, San Francisco, London, Dublin and Amsterdam. For more information, please visit www.cheetahmail.com or email info@cheetahmail.com.
About Experian
Experian is a global leader in providing analytical and information services to organizations and consumers to help manage the risk and reward of commercial and financial decisions. Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage. For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.
Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE-100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs more than 12,500 people in 34 countries worldwide, supporting clients in more than 60 countries. Annual sales are in excess of $3.1 billion.
For more information, visit the Group’s Web site at www.experiangroup.com .
The word “Experian” is a registered trademark in the EU and other countries and is owned by Experian Ltd. and/or its associated companies.
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