Experian CheetahMail's Industry Expertise Continues to Attract Top Brands
More of today’s leading businesses are joining forces with Experian CheetahMail to create relevant, individualized and effective email marketing programs
New York, 24 November 2008 – Experian® CheetahMail®, a global leading provider of email marketing and customer intelligence technologies, today announced the recent addition of Orchard Supply Hardware, Redbox Automated Retail, Talbots, The Picture People and Wenner Media to its client roster. Experian CheetahMail’s industry expertise, established reputation and highly regarded account management and professional services offerings are what clinched each brand’s decision to sign on with the email service provider.
Over the past few years, Experian CheetahMail has experienced tremendous growth, technological advancement and global expansion, which has led to the extensive development of strong and proficient deliverability, creative, account management and professional services teams. These advancements have given the provider a stronghold over its peers in the email services landscape and provided its clients with all the resources they need to succeed. In addition, the flexible nature of the service offerings in full-service, self-service and collaborative environments provide Experian CheetahMail clients with the custom solutions best fit for each brand’s unique needs.
“We chose to work with Experian CheetahMail because they had the high-quality strategic, creative and professional services options we were looking for,” said Elizabeth Arnold, consumer marketing manager for Redbox Automated Retail. “We feel confident that these offerings, combined with CheetahMail’s expertise and experience in the media space, make them the ideal partner to help us effectively connect with our customers on a truly individualized, one-to-one level.”
As the holiday season approaches and online activity escalates, competition among businesses for consumer attention is gaining momentum across all verticals. email marketing serves as the ideal solution for engaging savvy shoppers this year, which makes choosing a partner with the right technology, expertise and support an essential task for marketers seeking effective and responsible campaign execution.
“The quantifiable nature of the email channel presents marketers with unique opportunities to engage their customers with communications that resonate and encourage interactivity,” said Matt Seeley, Experian CheetahMail president. “Brand leaders are looking for ways to be more responsible marketers, and by partnering with Experian CheetahMail, these innovative brands will have the technology, strategy, service and expertise to help them garner high ROI and deepen customer loyalty. We are thrilled to welcome the biggest names in the world today to the Experian CheetahMail family.”
About Experian CheetahMail
Experian CheetahMail is the trusted service provider of email marketing and customer intelligence technologies for top enterprises worldwide. With the industry’s largest client services teams, feature-rich email technology and a broad range of data management options, Experian CheetahMail enables clients to build data-driven, relevant relationships with their customers. Servicing the world’s most recognizable brands, Experian CheetahMail has a globally diverse client base that includes Barclays, Borders Books, Discovery Communications, H&R Block, KLM, Sears Holdings Corporation and Wyndham Hotels. Experian CheetahMail, a business unit of Experian Group, plc (LSE:EXPN), was founded in 1998 and is headquartered in New York City, with offices in Los Angeles, San Francisco, London, Dublin, Amsterdam, Paris, Barcelona and Melbourne. For more information, please visit www.cheetahmail.com or email info@cheetahmail.com.
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